In digital marketing, you can never truly judge someone’s actual skills or expertise just by looking at their profile or portfolio. Seeing a new profile doesn't mean they aren't capable or smart. True skill and capability cannot be measured without seeing them work firsthand. A person becomes an expert only when given the opportunity to work and learn through experience. If we avoid new profiles thinking they lack experience, they will never get the chance to learn, and their motivation will fade. Even if someone is new, if we guide them, show them the way, and explain the task, they will become highly skilled and help take your brand forward."