Maison de Pluie is a luxury umbrella brand concept designed in Figma and built in Wix Studio. Instead of a traditional e-commerce layout, I focused on creating a story-driven experience through editorial-inspired sections, thoughtful visual hierarchy, and subtle interactions that guide users naturally from discovering the brand to exploring its collections.

The goal was to make the experience feel as elegant and atmospheric as the product itself—proving that even everyday essentials can be presented through storytelling, not just a product grid. #webdesign #uxdesign #uidesign #wixstudio #conceptdesign

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Not everything I build lives in Framer.

This one's a code project: I rebuilt Payy's React marketing site — a stablecoin payments company — from the front-end up. New typography system, a reusable motion foundation (scroll reveals, animated stats, page transitions), a handful of custom components, and a footer with proper parallax. All hand-written, no UI framework doing the heavy lifting.

I ran the whole build through Claude Code, which is where 15 years of front-end experience actually pays off — I'm not prompting and hoping. I know what good motion feels like, how to keep things performant and accessible, and where the real work is. The AI moves fast; the engineering judgment is mine. I also work fluently with MCPs like the Figma MCP, so I can pull straight from design files into clean, accurate code.

If you've got a Figma design that needs to become a real, performant site — in React, not just Framer — that's squarely my lane. Happy to talk through what you're building.

Check it out

Clean UI👏