Just launched a new Webflow website for Liberty Personal Injury Law Firm, a founder-led South Florida personal injury firm.
I refined the existing brand system and built a clear, mobile-responsive experience designed around trust, readable service information, and straightforward paths to contact the firm.
The project included Webflow development, responsive UX refinement, practice-area and service-location architecture, local SEO foundations, structured data, accessibility-minded QA, and launch preparation.
Thank you to Edon Saiyag for the collaboration and permission to share the work.
What if hairstyles were treated more as a medium for self-expression, not just beauty?
For this premium hair extensions brand, created by a Paris-based hairstylist whose work celebrates the artistry, diversity and individuality of hair, we created a brand that brings the energy of creative editorial hairstyling into everyday life.
In many ways, society is shifting the meaning of luxury. We’re gradually moving toward the idea that luxury is less about how others perceive us and more about how we experience life, what we choose for ourselves and how we express who we are.
Have you noticed this shift in other industries too?
Full project
I know that many people who've done a website design for their own personal brands tend to say something like, "I am my worst client!" because of numerous unexpected revisions, perfectionism, constant changes made to it etc.
I guess I accidentally chose another path...
To me, working with myself as a client has been a pleasure. First of all, the deadline could be broken — no deadline at all! Sick leave? No problem honey, you can go have an extra cup of cocoa. Workaholic alter-ego is gonna sit in mental prison for a while.
Secondly, our taste matches. I literally got to catch everything I only thought about AND made it come true. Isn't it amazing? You think it — you got it!
To my greatest surprise, as a former perfectionist myself, I wasn't demanding at all. I understood that I must give myself freedom while having some constraints — by the way, they are stated in the full case, check it out here:
To those who have ever made designs for themselves, what type of client were you? Were you strict or, vice versa, let yourself be as creative as possible? Maybe you skipped a wireframe stage and went right to designs?..