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The lime on that cover image is a bold move for a brand identity case, it makes the whole thing impossible to scroll past. Looking forward to the full case study. Did Wayforce brief you toward something this electric, or did you have to convince them the identity could carry it?
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This is my biggest client success story of my carreer.
It's hard to capture 3+ years of work into a single use case page.
Though I gave it a try (it's never perfect 😉)
Read the use case here and let me know what you think of the work. Thanks!🤙🏻
Distilling three years of multidisciplinary work into one use case page is the real craft here, Tim. Long-term client relationships are the best portfolio proof there is. Congrats on the DeFi brand journey.
New case study added!
Crahhy is a speciality coffee brand rooted in the relatable human psychology of coffee cravings.
The objective was to design a brand that is minimal on the outside yet delightfully chaotic on the inside, blending specialty coffee aesthetics with honest, humorous storytelling.
minimal outside chaotic inside is the right brief for coffee
Excited to share my latest design project: New Bones 🛋️
New Bones is a furniture e-commerce landing page designed to make discovering home items and exploring decor trends completely seamless. The main focus was to break down complex online shopping layouts into a clean, minimal, and frictionless user journey.
From smooth product slider discovery to a transparent trust badge flow, every section is crafted with close attention to clear visual hierarchy and layout consistency.
Check out the full UI/UX case study here! 👇
Nice focus on simplifying furniture discovery!
