Crahhy Coffee Brand Identity Design Case StudyCrahhy Coffee Brand Identity Design Case Study
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Crahhy is a speciality coffee brand rooted in the relatable human psychology of coffee cravings.
The objective was to design a brand that is minimal on the outside yet delightfully chaotic on the inside, blending specialty coffee aesthetics with honest, humorous storytelling.
Benjamin's avatar
TRUEFRAME logo
minimal outside and chaotic inside is hard to pull off, the gold hand lettering helps a lot
Nimesh's avatar
Thank you Benjamin 🙌
Petras's avatar
minimal outside chaotic inside is the right brief for coffee
Nimesh's avatar
Indeed it is!
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