Animated Donut Product Ad for an SVGator ChallengeAnimated Donut Product Ad for an SVGator Challenge
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Faiz's avatar
pro
• 1d
Ten donuts. Ten flavors. One box. 🍩
For the #SVGator Challenge I made an animated product ad for DOUGHLY, a fictional donut brand. Every donut is built from clean vector layers (dough, icing, toppings, hole and highlight), so each one is fully editable and animatable.
How the 20s story plays out: → The box slides in and ten flavors drop in one by one with a little bounce → The camera pushes into a close-up of each donut, in turn → During every close-up, that donut wobbles and floats while the others fade away, so nothing distracts from it → A caption names each flavor → The camera pulls back to the full box: "Pick your favorite."
What I focused on:
Camera moves: zoom, pan and ease between ten close-ups
Spotlight timing: neighbors fade out and back in sync with the camera
Motion that feels playful: bounce-in, wobble, gentle float
Format: 4:5 (1080×1350) · 20s Brand and product are fictional.
Feedback is welcome, especially on the camera timing. đź’ś
Jimale's avatar
Building every donut from separate dough, icing and topping layers is such a smart call. A new flavor becomes a recolor, not a redraw. On the camera timing: the spotlight fade on the neighbors really keeps the focus. Ten close-ups in 20s is a quick pace though. Did you try a...
Faiz's avatar
pro
• 1d
Good point! Holding the first and last donuts a little longer could make the pacing feel more balanced. Appreciate the thoughtful feedback!
Jimale's avatar
Thanks, Faiz. Even half a second extra on the first and last donut would let "Pick your favorite" land with room to breathe. Good luck with the entry!
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