Static or video? The hero section decides in three seconds. Same layout, same headline, same colo...Static or video? The hero section decides in three seconds. Same layout, same headline, same colo...
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Static or video? The hero section decides in three seconds. Same layout, same headline, same colors. Only the background changes.
01 Static. Loads instantly. Keeps the focus on typography. Nothing competes with the message.
02 Video. Sells the atmosphere before a single word is read. You don't read about the retreat, you're already there.
The trade-off is real: video costs loading time and can pull attention away from the CTA. Static is safer, but safer isn't always stronger.
For a wellness brand built on atmosphere, which one would you pick: 01 or 02?👇
Static

27 votes

Ends in 1d

Alexander's avatar
I feel more focused on landing page rather than just scrolling to the next section
DESH's avatar
Video works.
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