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Designed and developed a premium Shopify storefront for a beauty and wellness brand focused on delivering a luxury customer experience. The project involved transforming the brand vision into a refined, mobile-first design with a soft editorial feel using custom typography, luxury color palettes, and optimized layouts.
What I worked on:
• Mobile-first Shopify design
• Premium UI/UX improvements
• Brand color and typography implementation
• Hero section redesign and CTA optimization
• Product and ingredient section layouts
• Visual hierarchy and spacing improvements
• Responsive design optimization
• Store setup and ownership transfer
Outcome:
Created a polished, feminine, high-end shopping experience aligned with the brand identity while improving overall usability and presentation.
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Two heroes. Same florist. Opposite strategy.
Editorial sells the feeling. Big serif line, one bouquet, trust badges below.
Bouquets sells the deal. No hero image. Straight into product grid, prices, promo code up top.
One asks you to fall in love. One asks you to buy now.
Flowers are impulse buys with emotional weight. Which wins more carts?
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24 voted
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Editorial looks premium
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No distractions, no seasonal gimmicks, nothing to hide behind.
Just coffee, poured with purpose.
The visual identity had to feel the same way it tastes: deep forest green, clean white, generous negative space.
Every frame gives the cup room to breathe. And in the final shot, the shadow says what words can't, it's in the beans.
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#branddesign #branding #visualidentity
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One walks into a room quietly and owns it.
The other is warm before you even take a sip.
MONO doesn't just serve coffee. It serves a feeling and feelings come in colours.
Forest green or burnt terracotta?
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#branddesign #branding #visualidentity
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