Unlock Brand Power: Visual Identity Beyond Decoration

Unlock Brand Power: Visual Identity Beyond DecorationUnlock Brand Power: Visual Identity Beyond Decoration

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Rosebeth Anyiam

• 10h

Resse Blush Cosmetic was a reminder that effective branding is not decoration. It's positioning.

A strong visual identity helps brands communicate value before a customer reads a single word.

Brand Design Figma Adobe Illustrator

Sam Stoof

pro

• May 16

BRUNO - Personal branding logo

Brand Design Logo Design Creative Direction Figma Adobe Illustrator

Atolani Adegbesan

• May 16

Nice design

May - Brand designer & strategist

pro

• May 15

BLAIRE is a skincare and beauty concept centered around softness, restraint, and sculptural cosmetic forms.

The direction explores skin-first products through coated aluminium packaging, muted floral tones, and editorial-inspired layouts. Designed as beauty objects first, the collection balances subtle branding with softened silhouettes, reflective finishes, and atmospheric color palettes.

The first release includes a radiant skin tint, hydrating setting mist, and barrier priming cream developed as a cohesive luxury beauty line.

Part 2 and 3 of the project, iuncluding more of the packaging and brand system will be shared this weekend, alongside the full case study.

Completed work

Brand Design Packaging Design Product Design Adobe Photoshop Blender Adobe Illustrator freelancerlife showyourwork packagingbranding

Atolani Adegbesan

• May 16

Such a design! every detail align with the designs

Miguel Vega

• May 15

I put together a printed lifestyle portfolio, and in 2026, I’m making a point to bring some with me to trade shows to connect with brands in the action sports and lifestyle space. The cover uses 80 lb matte stock made from responsibly sourced FSC certified material. The internal pages are printed on archival Ultra Bright White acid-free paper. I trimmed and perforated every page, punched the holes, set the rivets, and bound the book with leftover elastic cord and plastic clasps from a previous apparel project. The final page includes my clear frosted business card held in place with two angled cuts. I designed it to be removable as a small functional detail.

Art Direction Brand Design lifestyle