Here are some of the AI-generated photos and videos I’ve created using different AI tools and creative apps. I enjoy experimenting with AI to create unique, engaging, and visually appealing content. ✨🤖
A client brought me a challenge: an AI video of a roofer that doesn't look or sound like AI.
Most AI videos give themselves away in the first second. The voice sounds like it was recorded in a studio, and the background is a flat, frozen image.
So I focused on exactly those two things. I made his voice sound like he's really standing outside, and I built a living background with real movement behind him, so the scene feels like an actual street.
It was one of those projects where the small details do all the work.
No crew, no camera, no location. Just a believable video that does its job.
An exploration of art, creativity, and creative direction through the lens of AI 🌸
This is an independent, experimental concept project, created entirely with AI to explore new possibilities in visual storytelling, artistic expression, and creative direction.
The work incorporates AESOP brand assets and identity, which remain the property of their respective owners. This is a personal creative exploration, not an official AESOP campaign or commissioned work.
Created with AI. Directed by me.
A concept. A creative experiment. A vision brought to life through AI.
AI can generate content in seconds. But can it actually feel like your brand?
That’s the question I explored in our latest article.
I’ve just published a new piece on The Ash Studio blog about AI-generated content for social media - how brands can use it to speed up content creation without losing their identity, consistency, or visual quality.
Using a beauty brand as an example, we explore where AI fits into the creative process, what it can bring to content production, and what to consider before making it part of your brand’s social media strategy.
If you’re exploring AI for your brand or looking for new ways to approach content creation, this might be a useful read.