Made this for a modeling agency I'm creating that cares about and supports its models' mental health which leads to creators creating at their best. Two ways this will accomplish this goal is with a voluntary emergency fund in case of hardships and an AI clone created of the models voice/looks/speech to handle the busy work while the model is sleeping to avoid burnout. This came to me when I was homeless recently and the overwhelm that came with having no money or resources - and the true shock that came with meeting truly desperate people who never had resources. I want to change that by helping the women that I can.
The "all seeing eye," shows inclusivity yet still community, the outline of the crown symbolizes the empowerment given to eachother. Merx, being the base of mercy and market, seemed to join it all together.
A business card concept for a financial advisory brand.
For finance, I wanted the card to feel trustworthy and calm rather than flashy. A warm gold and cream palette, flowing curves at the top to add movement, and a clean contact block with simple icons so the details are easy to scan.
Gold and cream for a finance brand: classic and trustworthy, or too soft? Tell me what you think. 👇