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Custom Shopify theme designed and developed from scratch for a US-based pond aeration and water garden supplies brand. Large product catalog with complex category structure — aerators, fountains, pumps, and accessories across multiple collections. Custom theme architecture with complementary product logic, clean navigation, and a professional look built to convert trade and consumer buyers alike.
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Connect with clients, get discovered, and run your business 100% commission-free
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Mobile UX is still the most overlooked area in Shopify stores.
Despite the majority of traffic coming from mobile devices, many stores are still designed and evaluated primarily on desktop.
In audits, I consistently come across the same issues:
• No persistent (sticky) Add-to-Cart on product pages
• Overly long, unstructured product content that’s difficult to scan
• Key information placed too far down the page
• CTA buttons positioned outside natural thumb reach
Mobile is not simply a scaled-down version of desktop.
It reflects a different user behavior altogether faster browsing, shorter attention spans, and a much lower tolerance for friction.
Users on mobile:
Scroll quickly
Make decisions faster
Exit just as quickly if something feels off
A store that performs “well enough” on desktop can still underperform significantly on mobile.
One practical exercise I often recommend:
Review your entire store experience exclusively on your phone navigation, product pages, and checkout flow.
The gaps become obvious very quickly.
When was the last time you evaluated your store purely from a mobile user’s perspective?
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looks great, top class work.
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