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I didn’t just redesign a soda can. I built the entire visual from scratch using AI.
This is a conceptual rebrand of a soft drink called Cola Next. The base image was generated using Nano Banana. Then I turned it into a cinematic clip using VEO 3.1.
No camera. No studio. No product shoot. Everything you’re seeing is fully artificial.
What used to take a full production team, lighting setup, and post-editing pipeline can now be done solo with the right creative direction. And that’s the real shift.
It’s no longer about who has the biggest budget. It’s about who knows how to think, direct, and execute using these tools.
Most people are still looking at AI as a shortcut. In reality, it’s a multiplier.
#AI #CreativeDirection #GenerativeAI #Branding #ContentCreation #ContraCreators #FutureOfWork
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Just wrapped a category-creation brand project. I built the brand identity and strategy for an AI customer intelligence tool. From zero brand to owning 'Continuous Customer Intelligence' as a category.
Check it out
Looks awesome!
Built a premium AI Wealth Manager for GenZ 💸
Instead of copying fintech apps, I used Mobbin to study how top products structure dashboards, goal flows, and financial insights.
Then I designed and built an original experience with a dark, minimal UI and an AI layer that helps users understand and improve their spending habits.
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Built using Replit with a focus on simplicity, clarity, and real-world usability.
Would love your thoughts 👇
Good work
If AI tools can get your designs and ideas 70% of the way there, where does your value sit in the remaining 30%? 🤔
I gave two AI tools the exact same prompt and the results were closer than I expected.
I tested Google Stitch using my Anything Hackathon prompt, even added a reference image, while it did not use it directly, the style and color direction were surprisingly aligned.
First impression, it is fast! 🚀
The output looks solid at a glance, but once you start being nitpicky, you notice that hierarchy needs refinement and some spacing decisions feel slightly off.
I think it is a strong starting point but not a final solution.
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Yeah, we're not right there yet. It's great to generate ideas, but I don't think it's still possible to ship something that I am fully proud of using only those tools.
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