Qloxia is a project management and team collaboration SaaS concept designed around a simple product promise:
Bring projects, people, and progress into one place.
The experience combines:
• Project management
• Task management
• Team collaboration
• Planning and analytics
• Progress visualization
• Social proof
• SaaS pricing
• Conversion-focused UX
The design direction uses soft visual environments, editorial typography, rounded components, product-led storytelling, and structured content hierarchy to make the platform feel both professional and approachable.
The goal wasn't to make another dashboard-heavy SaaS website.
It was to create an experience where users can quickly understand the product, explore its capabilities, build confidence, and take action.
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The mark fans out from a narrow point, while the wordmark leans forward. together, they give it a sense of movement without needing much detail.
There’s a lot of color in the wider identity, so the logo holds its own in plain white. Simple geometry with enough weight to stand up to everything around it.
Experimenting with avatar animation using Figma + Motion ✨
Honestly, I never thought Figma Motion could generate motion this smooth, it’s starting to feel surprisingly close to what I’d normally achieve in After Effects.
Figma Motion is definitely making motion exploration much more accessible for product designers. 👀