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Creative Lead for RBC Raya 2025 Packaging Development & Designer Liaison
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Fizzo is a conceptual packaging design project, developed as a portfolio exercise: a fictional sparkling kombucha line imagined as a brand extension of Tao Kombucha.
The project explores how a brand built on health and purpose can enter the "ready to drink" kombucha movement, closer to a premium soda than a supplement, without giving up the identity it has already built, creating a sub-line endorsed by the parent brand, free to communicate energy and instant pleasure.
The work covers naming, positioning, a flavor-based color system, illustration direction, and typography, applied across 4 SKUs: passion fruit, cashew fruit, açaí, and guava.
Conceptual project, not affiliated with the real brand.
Full project on Behance: https://www.behance.net/gallery/254205011/Fizzo-Kombucha-Packaging-Concept
Product DesignProduct StrategyAdobe IllustratorAdobe PhotoshopFigmaproductdesignerpackageartdirectorPackaging Design
looks super refreshing, sparkling kombucha sounds like a dream.
Beauty on the outside. Factory-ready on the inside. 🧴⚙️
DESIGN & DFM SPECIFICATIONS:
🧪 Glass Material Physics: Custom amber glass shader calibrated with accurate IOR refraction and light absorption.
🔒 Precision Fit: Modeled neck finish and stopper closure tolerances ready for production tooling.
💡 Studio Staging: Multi-point lighting setup built in KeyShot & Blender to accentuate bottle curvature without unwanted glare.
Most cosmetic renders look good until you send them to the factory. This concept is engineered to survive both the camera lens and the production line.
Cool
A high-end luxury packaging concept designed for Prada Beauty, focusing on minimal aesthetics, tactile material fidelity, and unboxing mechanics.
Key Highlights:
3D Modeling & Framing: Precision CAD/mesh modeling featuring a clean die-cut window and realistic paper sleeve tolerances.
Procedural Shading: Custom micro-textured matte paper material with metallic hot-foil branding details.
Studio Visualization: High-fidelity lighting and camera composition set up in Blender to emulate luxury cosmetics advertising.
cool