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Cetaphil: Science Behind Gentle Care is a conceptual CGI commercial created for the Gentle Skin Cleanser.
The film places the product within a minimal, laboratory-inspired environment, using glass beakers, colored liquid elements, reflective surfaces, and precise product movement to establish a clinical yet approachable visual language.
The clean white environment and restrained composition keep the cleanser at the center while the surrounding laboratory elements reinforce the idea of formulation, science, and gentle skincare.
The project explores how CGI can translate a skincare brand's clinical credibility into a visually engaging advertising concept, without making the product feel overly technical or sterile.
Created entirely in 3D, including product modeling, materials, environment design, lighting, animation, rendering, and compositing.
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Football Insider Branding ⚽️
Football Insider is one of the most widely recognised names in modern football media, with millions of followers across social platforms and a reputation built on breaking transfer news. As the brand expanded into a wider network of 19 sister brands, the need for a unified and scalable identity system became essential.
Using Football Insider as the master brand, I developed a central concept that brings “The Insider” to life. This led to a distinctive icon built from the letterforms ‘F’ and ‘I’, forming a figure standing over a football and pointing towards the brand name. This created a bold, ownable mark designed for instant recognition across digital platforms.
Buzzing to finally be sharing this 😄
Oh Man, this is outstanding work. I just thinking how you implemented this masterpiece.
Welcome! I help architects, interior designers, and real estate developers sell their vision before a single brick is laid.
I am Kate Maricheva, a 3D Architectural Visualization expert with over 10 years of experience and the founder of 4Pixels Studio. I specialize in translating 2D CAD plans, mood boards, and conceptual sketches into breathtaking, photorealistic 3D environments.
For me, 3D rendering is not just about technical geometry or software, - it is about strategic storytelling. I create visuals designed specifically to help you secure fast client approvals, attract high-tier investors, and pre-sell luxury properties.
What I can help you with:
1. Photorealistic Interior & Exterior renders - high-end, atmospheric stills that showcase your exact material finishes, lighting, and spatial scale.
2. 3D Walkthrough animations - Ggided cinematic narratives for presenting complex residential or commercial spaces to boards and buyers.
3. 3D Floor Plans - highly legible, fully furnished aerial views for real estate marketing packages.
4. Product & Custom modeling - translating exact reference photos into 3D assets for luxury brands and bespoke interiors.
Why partner with me?
I bridge the gap between design and marketing. You can expect a highly structured workflow, proactive communication, strict adherence to your client deadlines, and visuals that do the heavy lifting for your pitch.
Feel free to explore my portfolio below, and reach out when you are ready to bring your next project to life.
I would definitely love to collaborate with you in the future! I have a big dream related to interior design and architecture, and it's on my bucket list:) For now, I'm building Kija - AI Studio that covers full-cycle of digital product creation.
CHARGE — Brand Concept
Challenge
The focus gum category is crowded with products that rely on functional claims, lifestyle clichés, or overly clinical branding. CHARGE needed a visual identity that immediately communicated energy, confidence, and momentum while feeling premium enough to compete on modern digital shelves.
Idea
Energy. Focus. Go.
The concept treats focus as movement rather than concentration. Every graphic element—from bold typography and angular compositions to kinetic motion and athletic photography—reinforces the feeling of acceleration.
Rather than telling people they’ll feel energized, the brand is designed to make them feel energized the moment they encounter it.
Visual Language
A bold, high-contrast design system built around oversized typography, dynamic geometric forms, clean white space, and vibrant product colors creates an instantly recognizable identity. Bright lifestyle photography captures moments of determination, speed, and achievement, while the colorful packaging becomes a hero element across every touchpoint.
Motion System
The motion language is driven by momentum. Type slides with purpose, products snap into frame, athletes move through fast cinematic cuts, and macro product moments add tactile detail. Every transition is quick, precise, and intentional—mirroring the instant boost associated with the product.
Photography
Instead of generic fitness imagery, the photography celebrates peak performance across multiple sports and disciplines. Powerful portraits, dynamic action, and vibrant outdoor environments create a feeling of optimism and forward motion while reflecting a diverse community of high performers.
Outcome
The result is a contemporary consumer brand that feels energetic, premium, and highly scalable. The identity extends seamlessly across packaging, social media, motion graphics, advertising, digital experiences, and retail—creating a cohesive brand system that is memorable both on shelf and on screen.
Treating focus as movement instead of concentration is a sharp reframe, most gum brands default to clinical or minty-clean visuals instead. The kinetic macro shots are doing a lot of the heavy lifting here. Was that photography direction locked in from the start, or did it come...