The olive droppers and FACE SERUM label stay in one calm palette, which is what makes the set feel expensive. The powder backdrop keeps it tactile instead of glossy-ad.
A warm, vibrant brand identity created for SIYU Coffee & More, designed to give the brand a consistent, artisanal presence across its customer-facing touchpoints.
The identity
The visual system combines a distinctive logo with a lively color direction and supporting graphic elements. It was developed to feel approachable and memorable while giving the brand a cohesive foundation for everyday coffee-service use.
Brand applications
The identity extends into packaging, custom icons, and brand mockups, showing how the system can carry through physical and digital touchpoints without losing its character.