AXIS-Y: Serum Drop is a conceptual CGI product film created to explore a clean and contemporary v...AXIS-Y: Serum Drop is a conceptual CGI product film created to explore a clean and contemporary v...
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AXIS-Y: Serum Drop is a conceptual CGI product film created to explore a clean and contemporary visual direction for skincare advertising.
The film keeps the product as the hero, using controlled camera movement, subtle rotation, soft lighting, and a warm neutral environment to create a calm and refined beauty aesthetic.
The minimal composition allows the packaging and product details to remain the primary focus, demonstrating how CGI can create polished, campaign-ready skincare visuals without relying on complex sets or live-action production.
Created entirely in 3D, including product modeling, materials, lighting, animation, rendering, and compositing.
New cover, new visual taste test.
As a visual director, the hardest choice is choosing between your own creations.
Two covers. Two directions. One choice.
Engaging website for a New York–based architecture and construction studio, balancing bold typography, immersive imagery and a minimal editorial layout.
The dark framing on the edges is such a clever visual trick! It actually fools the eye and makes the whole presentation look like a 3D physical object. Brilliant depth!