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FINOVA AI
¿Y si la banca se sintiera tan intuitiva y elegante como los productos tecnológicos que usamos todos los días?
FINOVA AI nació como un proyecto conceptual para explorar esa idea. Mi objetivo fue diseñar una identidad visual moderna que transmitiera confianza, innovación y simplicidad, acompañada de una experiencia digital premium.
El proyecto incluye el desarrollo de la identidad de marca, una tarjeta bancaria de lujo, interfaces para escritorio y móvil, un sistema visual consistente y una serie de animaciones cinematográficas diseñadas para presentar el producto como si fuera el lanzamiento de una empresa tecnológica.
Cada decisión de diseño estuvo enfocada en demostrar cómo una plataforma financiera puede sentirse más humana, inteligente y visualmente atractiva, manteniendo un estilo minimalista inspirado en marcas como Apple, Stripe y Linear.
FINOVA AI no representa únicamente una aplicación bancaria; representa una visión de cómo podría ser el futuro de la banca impulsada por inteligencia artificial.
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