it's one chair. one owner. no front desk, no assistant, nobody picking up the phone.
that's exactly why the booking site had to do more work than most salons' ever will. built for #lovablechallenge, submitted via @contra — would appreciate a like:
Koparo Clean is an eco-friendly brand delivering non-toxic, plant-based home cleaning and hygiene products. To support their growth and appeal to environmentally conscious, modern consumers, we designed a fresh identity and custom packaging strategy that blends minimal aesthetics with functional utility.
The Goal Craft a unified visual language and packaging system that communicates purity, eco-friendliness, and trust, setting Koparo apart on crowded retail and e-commerce shelves.
What Was Delivered
Identity & Logo System: Designed a custom wordmark featuring an integrated stylized 'K' and leaf logomark that doubles as an emblem for growth and sustainability.
Packaging Design & Architecture: Engineered custom bottle shapes tailored for product utility, sleek rectangular bottles for handwashes to maximize shelf space, ergonomic handle jugs for liquid detergents, and clean cylindrical bottles for all-purpose sprays.
Visual Hierarchy & Labeling: Established a clean sans-serif typography system, product-benefit iconography (non-toxic, eco-friendly, pet-safe), and category-specific color coding for immediate product identification.
The Result
A modern, vibrant, and sustainable brand system that balances consumer usability with a premium, eco-friendly shelf presence.