HYDRUM VEIL is a skincare brand built around a premium SPF 50+ sunscreen, developed as a complete brand identity, packaging design, and seasonal advertising campaign.
The project explores a question most seasonal beauty work gets wrong: how do you make a limited-edition campaign feel festive without making it feel cheap?
Instead of stacking decorative props, the campaign holds a strict visual system - vivid pumpkin orange, deep twilight violet, warm cream, and restrained black and lets a single product carry every frame.
I designed this 9-page Client Welcome Guide in Canva with a clean, professional and welcoming visual style. The project focuses on organizing client information into clear, easy-to-follow sections while maintaining consistent typography, spacing and layout throughout the guide.
The goal was to create a practical digital document that businesses can use to introduce their process, communicate important information and create a polished first impression for new clients.
Nine pages feels like the interesting constraint — most onboarding docs either stop at two and leave people guessing or run to twenty and get skimmed. Did any section earn its page by killing a question that kept coming back over email?
New case study just dropped 💙 EvenUp — an expense-splitting app design
Ever been the one who remembers who paid for what? 💸 That's the problem EvenUp was designed to solve — because splitting costs with friends was never really about math. It was about the awkward conversation after.
Full UI/UX case study includes:
✅ User research & personas
✅ User flow mapping
✅ Complete design system
✅ Full UI — light & dark mode
✅ Edge cases & error states
✅ Interactive prototype
Full case study on Behance — link in bio ⬆️