OBSIDIAN is a concept ecommerce experience created to explore how a premium lifestyle brand can c...OBSIDIAN is a concept ecommerce experience created to explore how a premium lifestyle brand can c...
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OBSIDIAN is a concept ecommerce experience created to explore how a premium lifestyle brand can combine immersive visual storytelling with a clear, conversion-focused shopping journey.
I designed the end-to-end experience in Figma, including the landing page, editorial collection experience, product detail page, lifestyle editorial content, cart and checkout, and brand identity presentation.
Took a WebGL fabric physics simulation and pushed it to the absolute limit.
Built a complete visual concept for a Peptides brand around it. Pure interaction, zero boring static layouts. Let's go!
Pushing fabric physics that far for a peptides concept is a strong choice. The quiet editorial layout lets the motion carry the brand instead of competing with it.
Designed the website for Dovora — an agency that builds businesses for creators, not brand deals. "We don't represent brands, we don't split focus" is basically the whole pitch, and I wanted the site to feel just as uncompromising.
So no polished stock creator-economy visuals. The hero is a wall of real streamer/podcast footage arranged in overlapping diamonds and rounded frames — actual creators, mid-stream, mid-laugh — with a glowing gradient orb behind bold "WE BUILD CREATOR BUSINESSES" type. It reads more like a highlight reel than a landing page, which felt right for an audience that lives on camera.
The second section flips the energy completely — dark, minimal, almost aggressive typography ("BUILT EXCLUSIVELY FOR CREATORS. FULL STOP.") paired with huge chrome-and-neon 3D letterforms spelling out CREATORS. It's loud in a completely different way than the hero, and that contrast is intentional — this isn't a buttoned-up agency deck, it's built for people who make content for a living.
Imagine sending someone a link and saying, “This is my business.”
I made this 30-second film for Launch in Seven’s new Business Idea to First Launch service. It shows an illustrative plant-care idea becoming a clear offer, a mobile-friendly page, an inquiry path and outreach drafts.
The $1,500 fixed package includes one offer brief, one responsive landing page, one connected inquiry form, three outreach drafts and one consolidated revision. Domain and hosting costs are separate. Scope, inputs and delivery date are agreed before we start.