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Concept Sketches: Interlocking serif, balanced symmetry
Vector Construction: Keyline
1:1 ratio, 8pt grid
Embroidery Detail: Metallic Gold Pantone 872C, 6mm satin stitch
Final Mockup: Premium cotton tee
Most designers skip steps 1-2.
That's why their logos look cheap on clothes.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
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A little throwback to one of our favorite collaborations with Lion Pose! 🧡
We worked with the founders to bring their vision to life through core brand identity, logo, and packaging design, creating a bold, playful visual language that feels fresh in the skincare space.
So lovely to see Lion Pose grow from its early days to the shelves of Sephora, with our packaging work recognized at the 2024 Dieline Awards!
Nice work
OFF THE CUFF. Business on top. Personality underneath.
You know those businessmen who wear perfectly tailored suits, polished shoes, and then surprise you with the most colorful socks when they sit down? I've always loved that little detail. 😂
When I discovered Albert Racinet's L'Ornement Polychrome, a collection of beautiful ornamental designs published between 1869 and 1873, I immediately thought these patterns deserved a comeback.
So I imagined OFF THE CUFF, a fictional menswear accessories brand creating matching silk ties and colorful dress socks for gentlemen who take their careers seriously, but not necessarily themselves.
Using Racinet's historical illustrations from The Public Domain Review, I explored how these intricate 19th-century patterns could become a contemporary fashion collection through a custom Recraft Style.
The idea is to keep things elegant and understated above the desk, while letting a little personality show underneath it.
Different products need different shopping experiences.
When exploring Shopify store design, I like thinking about how the brand, product category, and customer journey should influence the final layout.
For example:
→ A home decor store needs strong visual presentation and an editorial feel.
→ A coffee equipment store needs clear categories and product information that helps customers compare options.
→ A fitness store needs organized collections and a straightforward path to the right equipment.
The goal isn't to use the same design for every business.
It's to understand what each store needs and build an experience around it.
These concepts explore three different directions, but they share one principle:
Good e-commerce design should make products easier to understand and easier to shop.
Which of these three store styles would you be most interested in exploring?
Great point. I’d pick the home decor one, editorial layouts really sell the vibe. 🔥
