Cookie Banner Design and Consent Practices for Enterprise SalesCookie Banner Design and Consent Practices for Enterprise Sales
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I read a founder's launch of an open standard for cookie banners. One reply called it the most unglamorous useful thing ever. Fair.
If you sell to big companies in Europe, the banner is part of their first look at you.
• If you run analytics or ad pixels for visitors from the EU or UK, get consent before those scripts load
• Make reject as easy as accept
• Keep it in your brand, not a default grey box
• Link your privacy page and a security page from the footer
Legal and security teams read these pages when they review a vendor. I learned that designing for banks.
Who on your team owns the cookie banner?
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The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started