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Spent 6 days making this motion video. Check out how it turned out!
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A closer look at the Spektra logo I designed.
The mark fans out from a narrow point, while the wordmark leans forward. together, they give it a sense of movement without needing much detail.
There’s a lot of color in the wider identity, so the logo holds its own in plain white. Simple geometry with enough weight to stand up to everything around it.
This is fire, Daniel
The logo conveys the story
Made this video with H3.
Exploring typography animation.
The way the letters stretch and reveal themselves in that typography feels almost cinematic. H3 handles motion blur really well for this kind of editorial animation.
So, what is ROSI?
A few cans.
Five colours.
One very simple fish.
A ridiculously large wordmark.
And hopefully proof that everyday products don’t have to look everyday.
The ridiculously large wordmark is the entire personality, tinned fish has never strutted like this. Proof that confidence is a design decision, not a budget line.