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Business Research Report — Supplier Digitalization
A concise business research report examining how digital procurement can improve supplier visibility, purchasing efficiency, and data quality. The project demonstrates structured research, analysis, and practical recommendations for business decision-makers
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Manual lead research can take considerable time, especially when businesses need to identify, organize, qualify, and continuously manage large numbers of potential prospects.
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I designed an AI-assisted workflow for researching B2B prospects, organizing company information, summarizing lead insights, and maintaining a structured lead database. The workflow combines AI-assisted research with tools such as Google Sheets and automation platforms to reduce repetitive work and make prospect management more efficient.
The Results:
Faster prospect research
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More efficient sales-research workflow
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China Market Snapshot for a Global Productivity App
A self-initiated portfolio case study demonstrating Mandarin-source desk research, competitive analysis, localization strategy, and market-entry planning for a global productivity product exploring China.
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This is an illustrative research sample with no client affiliation. Findings are based on public sources and clearly separated from analyst hypotheses.
Title:
B2B Lead Generation & Sales Prospecting for African Exporters
The Challenge:
African exporters often have good products but struggle to identify the right decision-makers and potential buyers in international markets. Untargeted outreach can waste time and produce very few meaningful conversations.
The Solution:
I researched relevant companies, identified potential buyers and decision-makers, qualified prospects based on business activity and product fit, and organized the findings into a structured prospect database. I also developed personalized outreach approaches to help turn researched leads into genuine B2B conversations.
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Qualified B2B prospect pipeline
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Actionable recommendations for sales follow-up
Skills: Lead Generation • B2B Research • Sales Prospecting • Market Research • Web Research • Data Collection • Business Development
