Contra - A professional network for the jobs and skills of the futureProject Type: Marketing Funnel Strategy, Ad Copywriting, Lead Magnet Creation, Email Copywriting,...
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Project Type: Marketing Funnel Strategy, Ad Copywriting, Lead Magnet Creation, Email Copywriting, and Sales Page Copywriting
Industry: Spirituality
Role: Conversion Copywriter, Marketing Strategist, and Email Expert
I worked with a spiritual teacher to launch his online community for spiritual seekers to learn and grow, creating his marketing strategy and writing the ads, landing page, emails, and sales page.
The problem:
This was the first time he launched an online community, so he had no idea how to market it.
What I did:
I provided an end-to-end solution so he had everything he'd need to attract attention to his community, nurture and educate leads, and ultimately increase sales.
Creative Business Lab has three paths: Course, Live Cohort, and Mentorship. Both designs show the same $690 Live Cohort with the same benefits. Only the presentation changes.
Vote Horizontal tabs or Side tabs, then tell me the one thing you’d improve before launch. Have a stronger third approach? Show it in the replies.
Horizontal. side tabs read as nav, people skip them. though the stronger third option is no tabs at all, three cards side by side. both of these hide two prices behind a click and comparison is the one job a pricing section has.
The combination of clean layouts and strong visual hierarchy works really well here. It gives the brand a polished feel without making the pages feel overwhelming.