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TECHNICAL CONTENT VS STORYTELLING:
Can They Work Together?
Every CONCEPT has a STORY
While thinking about TECHNICAL
CONTENT, a thought came to my mind.
“Can TECHNICAL content and STORYTELLING
work together?”
We often believe that STORYTELLING
is only about
Emotions,
Personal Experiences or
Sharing our own Stories.
But,
I believe STORYTELLING is much
broader than that.
It is not always about telling an EMOTIONAL
STORY.
Sometimes, it is about
ADDING Context,
CREATING a Connection and
HELPING people to understand
something better.
STORYTELLING EXISTS in different
forms, such as:
Traditional Storytelling,
Oral Storytelling,
Linear Storytelling,
Circular Storytelling,
Nested Storytelling and
Non-linear Storytelling.
These are just a few forms.
As READERS,
We CONSUME different types of
content every day.
Because, our INTERESTS are
different.
Some people CONNECT with emotional
content,
While OTHERS CONNECT better when
concepts are explained through examples and situations.
“This is where storytelling
becomes valuable.”
PURE TECHNICAL content can
sometimes feel difficult to understand,
BECAUSE it mainly focuses on
information.
But,
When we add CONTEXT and EXAMPLES, then
“Readers get a visual
understanding of the concept.”
FOR EXAMPLE:
A DEFINITION explains what
something is.
But a REAL-LIFE EXAMPLE explains
how it works.
“That EXAMPLE CREATES a connection
between information and understanding.”
This is why I believe TECHNICAL
WRITING can also use STORYTELLING.
STORYTELLING in TECHNICAL content
does not replace technical information.
“In fact, it helps people to understand
that information in a better way.”
CONCLUSION:
STORYTELLING is not only about
sharing stories.
It is also about how we
communicate ideas.
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