Worked on this concept a while ago! I need to wrap it up but wanted to share it here too! Sanken ...

Worked on this concept a while ago! I need to wrap it up but wanted to share it here too! Sanken ...Worked on this concept a while ago! I need to wrap it up but wanted to share it here too! Sanken ...

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Natalia Ibarcena

pro

• Nov 18

Worked on this concept a while ago! I need to wrap it up but wanted to share it here too!

Sanken Nete: Luxury Eco-lodge in the Peruvian amazon.

Brand Design Brand Strategy Logo Design Adobe Illustrator branding brand

Serena Tyrrell

max

• Nov 20

soo beautifully done!

Catarina Retroz

pro

• Nov 19

😍😍

Natalia Ibarcena

pro

• Nov 19

💖 thank you!

Erdana | Brand Designer

• Nov 19

Nice design, so cool

Natalia Ibarcena

pro

• Nov 19

Thank you!!

shamas ali

• Nov 19

This is absolutely beautiful concept work; the idea of a Luxury Eco-lodge in the Peruvian Amazon is truly inspired!

What was the biggest visual challenge in merging the feeling of "luxury" with the "raw, wild Peruvian Amazon" environment?

Natalia Ibarcena

pro

• Nov 19

Believe it or not there are many luxury eco lodges in the Peruvian Amazon! I think that for this I wanted it to feel very modern and vibrant but still connected to the ecosystem, just not in a very cliché way :) I added that pop of red to break with the green color palette and I think that worked pretty well.

shamas ali

• Nov 19

Absolutely! That modern, vibrant approach paired with the pop of red is the perfect way to make it feel connected but non-cliché.

What was the key design decision you made to ensure the pop of red felt organic and high-end rather than jarring against the deep green palette?

Natalia Ibarcena

pro

• Nov 19

The palette came together looking at different flowers you can find in the amazon actually! So looking at the nature that was around was key to make this cohesive :)