A fintech homepage for High Net worth Individuals (HNWI) should feel closer to a private banker’s...A fintech homepage for High Net worth Individuals (HNWI) should feel closer to a private banker’s...
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David Ikperi
• Jan 14
A fintech homepage for High Net worth Individuals (HNWI) should feel closer to a private banker’s briefing than a dashboard. This design prioritizes: – clarity over features – restraint over personality – trust over engagement When users open it, the emotion should be simple: calmness and a reassurance that everything is under control. #finance #banking
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