For NOVAARA, a luxury fashion brand, I created a complete premium brand identity that reflects el...For NOVAARA, a luxury fashion brand, I created a complete premium brand identity that reflects el...
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Qamar Iqbal
• Aug 19
For NOVAARA, a luxury fashion brand, I created a complete premium brand identity that reflects elegance, sophistication, and timeless style.
The Challenge: The client wanted a luxury look that feels high-end and minimal, but still memorable for fashion apparel. It needed to work across tags, packaging, business cards, and digital platforms.
My Approach: I designed a custom monogram logo inspired by modern architecture and luxury aesthetics, paired with a refined serif wordmark. I built a sophisticated color palette around Beige, Black, Light Gray, and Off-White to maintain a premium feel.
Deliverables Included:
Luxury Logo Design & Variations
Complete Brand Identity System
Business Card & Stationery Design
Hang Tags & Packaging Mockups
Social Media Kit & Brand Guidelines
The final identity is versatile, luxurious, and ready for both print and digital use. This project showcases my expertise in luxury branding and attention to detail for fashion brands.
Tools: Adobe Illustrator, Photoshop, Mockup Studio
Brand DesignAdobe IllustratorAdobe PhotoshopLogo DesignContent CreationDigital Marketing SEO WritingAhrefsGoogle AnalyticsSEMrush
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