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KLONDER®
case study dropping soon.
a fashion identity built on three colors, wrong proportions, and too much negative space.
not for everyone.
"Wrong proportions" as a design choice takes confidence to say out loud before the case study even proves it. The box shot alone is doing a lot of the brand's talking.
Three colors and wrong proportions is a hard constraint to hold onto once client feedback starts rolling in. The box alone sells the restraint, matte black with just the wordmark debossed says more than a full mood board could.
Creative fashion branding
That wrong proportions direction sounds bold. Curious to see the full case study.
Nice work
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Incredible. Love the way you put this together
Designed a visual category section for an online fashion store, combining 3D clothing renders with clean UI.
The goal was to make browsing categories feel more visual and engaging while keeping the interface clean and easy to navigate
so cool !!