A playful and distinctive logo concept created for Qube Baby Shop, designed to feel friendly, modern, and memorable.
The identity combines bold custom letterforms with soft negative-space details, creating a visual language that feels energetic and approachable while maintaining a clean, contemporary look.
The vibrant purple adds a fun and expressive personality, making the identity suitable for packaging, social media, storefronts, and digital applications.
What I worked on:
• Custom Logo Design
• Wordmark Design
• Visual Identity Direction
• Color Palette
• Brand Presentation
Logos from my archive.
A good logo doesn't really have to tell what you do; it's meant to tell a story. Here are some with their unique stories.
¹ Unik Mindz — inspired by Michelangelo’s 'Creation of Adam'; human creativity sparked by a higher source.
² Nutrift — reflecting the idea of weekly cycles and continuous meaningful progress.
³ Nestform — built to reflect furniture that adapts and transforms to different living spaces.
⁴ Ember & Oak — built around the truth that coffee is defined by its transformation, with the mark capturing the entire roasting journey.
Do you usually find the story first and draw toward it, or does the story get written once the mark takes shape? The weekly-cycle idea behind Nutrift reads like it could have gone either way.