Corona Marketing Project - Corono Ice Cream: This project was created as part of the Management o...Corona Marketing Project - Corono Ice Cream: This project was created as part of the Management o...
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Corona Marketing Project - Corono Ice Cream: This project was created as part of the Management of Marketing course at Helwan University (BIS Department). The goal was to select a real company, analyze its market, and propose a new product that could realistically be launched.
We chose Corona Company, a well-known Egyptian chocolate and confectionery brand, and proposed a new ice cream product line named Corono.
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