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our B2B lead list can have 1,000 contacts and still be useless.
Here are 5 things I check before calling a prospect “qualified”:
ICP Fit
Does the company actually match your industry, size, market, and business criteria?
Decision-Maker Fit
Is this the person who can actually influence or make the buying decision?
Company Relevance
Is there a real business reason this company should be on your target list?
Contact Quality
Are the professional details current and usable for outreach?
Research Context
Does your sales team know WHY this account and contact matter?
More leads don't automatically create more opportunities.
Better targeting gives your outreach a better starting point.
That’s the difference between a contact list and a real prospecting list.
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
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I wrote a great hook for this one..
That's a fib, but here's a truth, you sell more when you fit into your customers' routines.
Need an example? Afters is for finding underground parties in Berlin. There are so many ways people can find parties from Resident Advisor to posters on lampposts.
The easy CTA for a brand like Afters is "Find Underground Parties in Berlin".
Short, clear, to the point,
But most people already search on Resident Advisor, how would that line convince them to change their behaviour and search Afters? Unfortunately being a "cooler" app doesn't motivate many people.
With a clear strategy, I delivered a way in that RA could never hope for.
Afters pulls from sources where line ups are posted last minute or after the event – Telegram groups, fan websites, Soundcloud – and being for people in the scene, they're the kind of folk who go to a party for the vibe and look up DJs after the fact.
So I did the opposite of what you'd expect.
If you want to know who you just danced to, ask Afters.
Instead of competing to be the place to find parties in the future, I found a key moment the target audience has a problem that Afters is uniquely positioned to solve and built the strategy around it. No one can compete, because no one else works like Afters.
Problem -> Strategy -> Branding
Love it!
Is your CRM creating more work instead of saving you time?
Leads come in, but follow-ups get missed.
Contacts are scattered across spreadsheets.
Your team isn't always sure who needs attention next.
I help real estate businesses organize their HubSpot CRM and build simple systems that make lead management easier.
What I can help with:
• HubSpot CRM setup & organization
• Lead and pipeline management
• Follow-up workflows & automation
• Email automation
• Lead tracking and data organization
• Zapier integrations
• CRM cleanup and optimization
The goal isn't to add more complexity.
It's to build a system that helps you know what needs attention, automate repetitive tasks, and keep your leads moving.
📩 If your current CRM feels messy or difficult to manage, let's talk.
80k views across all platforms. Most of it is through reddit though.
I got a few leads which never happened through reddit before.
Also, the organization this was made for saw it and said they will reach out. I'm hoping they do hahaha.
