Unión Atlántica helps businesses move products across borders, so the challenge was making that i...Unión Atlántica helps businesses move products across borders, so the challenge was making that i...
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Unión Atlántica helps businesses move products across borders, so the challenge was making that idea of connection and reach much easier to understand.
We refreshed the brand identity and redesigned the website, using research, interviews, and UX to rethink how the company tells its story and communicates its value.
The result is a clearer visual system and digital experience that better reflects the scale of the business and where it's heading.
What we did
→ Brand Identity
→ Art Direction
→ UX / UI
→ Website Design
→ Strategic Pitch Deck
Another day of prioritising the visuals and imagining a company that doesn't exist. I promise the next one is a tech brief with barely any imagery at all, I've leaned hard on beautiful photography for twelve days straight.
Concept: a mycelium materials company producing leather, packaging and foam grown from fungal networks. The design deliberately inverts the category's defaults; biotech branding tends toward dark, clinical and electric blue, so this one goes warm and botanical, with a subtle looping video of spores drifting and mushrooms emerging. The copy pulls hard the other way: plain, technical, B2B-direct, anchored by two concrete numbers instead of sustainability adjectives.
Twelve briefs across travel, food retail, personal branding, events, landscape architecture, pet services, hospitality, coffee, lighting, wellness, restaurants and now biomaterials.
12 down, 18 to go.
Built on the Viper template by Westhill Studio, adapted and customised by me.
B for me. A is a great mascot, but B actually behaves like a brand, it stretches across a whole system without breaking a sweat. The rhino stays recognisable even when it goes minimal, which is the real test.
A warm, vibrant brand identity created for SIYU Coffee & More, designed to give the brand a consistent, artisanal presence across its customer-facing touchpoints.
The identity
The visual system combines a distinctive logo with a lively color direction and supporting graphic elements. It was developed to feel approachable and memorable while giving the brand a cohesive foundation for everyday coffee-service use.
Brand applications
The identity extends into packaging, custom icons, and brand mockups, showing how the system can carry through physical and digital touchpoints without losing its character.