WalletStamp SaaS Logo and Brand Identity SystemWalletStamp SaaS Logo and Brand Identity System
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Can you spot the W? đź‘€
I designed the identity for WalletStamp, a SaaS that puts loyalty cards into Apple and Google Wallet.
The idea: a wallet made of three layers. The peaks on top form the W, and the pointed base reads like a pocket.
What I focused on:
One shape, many sizes. Flat tints, no gradients, and corners built from circles. It works as a logo, an app icon, and a splash screen.
Colors that say “trust me.” Deep Blue #192BC2 and Dark Blue #080E42 for authority, Blue #007FFF for energy, Ice Climber #50B0FF for lightness.
Guidelines the team can use. A 16-page brand toolkit delivered as a PDF and source files, covering logo versions, typography (YouTube Sans), social templates, app screens, and what never to do.
If you’re launching a SaaS or app and need a mark that works at app-icon size, my Logo Design Package is $350 and takes 7 days: https://contra.com/s/ccA6mOOo-logo-design-package-primary-logo-variations
Did you see the W first, or the wallet? 👇
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Mostafa's avatar
Great job 🎉🎉
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The network for creativity
Join 1.25M professional creatives like you
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