I designed the identity for WalletStamp, a SaaS that puts loyalty cards into Apple and Google Wallet.
The idea: a wallet made of three layers. The peaks on top form the W, and the pointed base reads like a pocket.
What I focused on:
One shape, many sizes. Flat tints, no gradients, and corners built from circles. It works as a logo, an app icon, and a splash screen.
Colors that say “trust me.” Deep Blue #192BC2 and Dark Blue #080E42 for authority, Blue #007FFF for energy, Ice Climber #50B0FF for lightness.
Guidelines the team can use. A 16-page brand toolkit delivered as a PDF and source files, covering logo versions, typography (YouTube Sans), social templates, app screens, and what never to do.
Been part of this community for a few years now, sharing my work, joining challenges, meeting some great people, and even picking up a few wins along the way.
I've genuinely enjoyed being part of Contra and seeing how much the platform has grown.
This one means a lot. Big thanks to the Contra team for the recognition!
Congrats Alec, a few years of showing up is the part most people skip. Out of the challenges you joined, which one actually brought a paying client afterwards?