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A newspaper-inspired menu design created for Naivedyam – The Veg Lounge, blending the charm of a classic newspaper with a refined Indian restaurant aesthetic. The structured editorial layout, bold headlines, columns, vintage typography, and earthy terracotta, deep green, and cream palette give the menu a distinctive, nostalgic yet contemporary character.
Carrying the newspaper fold and masthead treatment through to the phone mockup, not just the printed menu, is what makes this read as one system — a lot of "editorial-inspired" menus stop at the printed piece and go generic the moment the brand hits a screen.
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Awesome design bro
Luxury with no crest, no gold foil, no name to hide behind.
Just a batch number, a raw label, and a wordmark that refuses to be touched.
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case study dropping soon.
a fashion identity built on three colors, wrong proportions, and too much negative space.
not for everyone.
That wrong proportions direction sounds bold. Curious to see the full case study.