Contra - A professional network for the jobs and skills of the futureBuilding a cohesive digital media system for Mindsets Learning I built a cohesive brand system fo...
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Building a cohesive digital media system for Mindsets Learning
I built a cohesive brand system for Mindsets Learning, from style guide to social content, campaigns, website design, presentations, email, print materials, and video production.
Half Off Mattress Outlet — E-commerce Website Design & Development
What if luxury sleep didn't have to come with a luxury price tag?
That was the idea behind this project.
Proud to showcase my website design and development project for Half Off Mattress Outlet, an e-commerce experience built around making quality sleep more accessible.
The goal was to create a clean, modern, and conversion-focused website that makes product discovery easier, communicates value clearly, and gives customers the confidence to make a purchase.
A few things I focused on:
✦ Clean, modern e-commerce UI
✦ Strategic product presentation
✦ Clear pricing and savings communication
✦ Intuitive navigation and user experience
✦ Trust-building sections and customer benefits
✦ Responsive design across devices
The bigger idea was simple: don't just showcase mattresses — sell the experience of better sleep.
I'd love your feedback!
If you were shopping for a mattress online, what would influence your decision most: the product design, price, customer reviews, or delivery and warranty benefits?
Interlocking the M and S also gives the embroidery one continuous shape to stitch, which tends to hold up better than two separate letters. Did you test how the overlap reads at chest-logo size, around 3 cm?