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Brand exploration for one of my old logos i designed way way back. Thinking of completely leaving UI design and going back to logo and branding, any advice is wellcome
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Parcrest — Visual Explorations
Sharing a few shots from our explorations for Parcrest, a boutique advisory firm specializing in M&A and Capital Raising.
Their positioning is sharp: world-class outcomes delivered through a high-touch, boutique approach. The design challenge was matching that energy — every screen needed to feel considered, premium, and quietly confident. No noise, no filler.
These explorations focused on finding the right balance between editorial restraint and modern fintech polish — typography that carries weight, generous spacing, and a palette that signals trust without leaning on cliché.
Open to similar advisory, finance, and boutique B2B projects. Let's talk.
This is Amazing!
Branding for Anna Ferran — yoga & bien-être, near Lake Annecy.
@annafs.yoga
Outside of my usual work in XR and immersive design, I keep a small space for projects that pull me into other disciplines. Branding and graphic design is one of them. These projects force me to learn new things and trust my instinct in areas where I don't have much formal experience — and that's exactly why I love them.
Anna is a doctor, a yoga instructor, and a very dear friend. We started this process with a long conversation, not a moodboard. She wanted something approachable, a place of connection where listening to one's body is at the centre, and something that felt like her: warm, considered, a little playful, with the depth of someone who actually knows the body.
The result is a small, warm, intentional brand — one that feels like her practice and her voice.
Designing for a friend is a kind of listening too. This one was a joy.
This is amazing! Curious- did you make this animation yourself in a program or did you use a ready made template?
Super nice : )
Man, I feel like I haven't seen a website using those in a while. Glad to see that you are still rocking the style. They look amazing!
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