I think I jumped into personal brand too quickly, this is my first mistake (https://abisolaolapad...I think I jumped into personal brand too quickly, this is my first mistake (https://abisolaolapad...
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People don't just buy services. They build trust with people behind those services. 🤝
In today's digital world, having skills is important, but building your personal brand is equally valuable.
Your personal brand is how people recognize you, remember you, and understand the value you bring.
A few things that make a difference:
✨ Share your knowledge.
✨ Be consistent with your presence.
✨ Show your work and experience.
✨ Communicate with authenticity.
✨ Build relationships, not just connections.
You don't need to be famous to build a strong personal brand.
You just need to be genuine, valuable, and consistent.
Your work speaks, but your personal brand helps people discover it. 🌱
What do you think matters most in building a personal brand?
This year we've done brand identities for companies in AI, pet health and car rental.
Before you ask a studio for a rebrand, write down the actual mismatch. Something like “enterprise buyers read us as a side project”. Then note where you've seen it, like lost deals or sales feedback.
A named mismatch is something a designer can scope.
Final direction picked! I love when brands use custom illustration as the main way to communicate with their audience.
Direction discovery should not take more than one week and it should be full of personality! Ready to upgrade your brand?