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AI Product Design, Development and Marketing for https://calmcrew.app
Professional work
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Designed two directions for a health tracking app
Same data, but two very different feelings
One is dark and focused, built for athletes. The other is warm and friendly, built for everyday people
What do you think?
Which one would you open every day, A or B?
21 voted
39%
33 voted
61%
54 votes
Closed
Option 1 gave me a very fin-tech feel and option 2 feels like my health is in danger, sorry 😂
Good technology deserves a brand people can understand and trust.
For NOVAiris, I built the brand around a simple problem:How do you make complex AI infrastructure feel clear, credible, and relevant to modern businesses?
From positioning and personality to the visual identity system, every decision was designed to make the technology feel intelligent, purposeful, and easy to engage with.
Strategy first. Identity follows.
Great work.
THREADLINE ATELIER
A premium booking experience for a custom fashion studio in Lagos.
I wanted to solve a simple problem: when someone asks, “Can I book with you?”, the designer shouldn't have to spend the next hour going back and forth about availability, measurements, event dates, and scheduling.
Threadline Atelier turns that into one smooth flow:
Inquiry → Design Brief → Availability → Booking → Deposit → Confirmation
Customers can choose what they're making, share their occasion and event date, upload inspiration, select a real available consultation time, pay the consultation deposit, and get booked.
For the designer, it reduces manual coordination, follow-ups, and scheduling headaches.
Visually, I wanted it to feel like a luxury fashion house with a digital experience editorial typography, contemporary African fashion, cinematic motion, and subtle thread-inspired interactions.
The signature moment:
“YOU'RE BOOKED.”
This is a well structured website but the booking experience is what I looks good.