Rectraa helps sales teams extract, classify and organize leads collected through WhatsApp. I designed and developed its marketing website to explain the product clearly, demonstrate its workflow and encourage visitors to try it. Project information:

Role: Website Designer & Framer Developer Scope: Website strategy, UI design, responsive design and development Tools: Figma and Framer Deliverable: Responsive SaaS marketing website

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High end design

BEFORE it shows your post to a single STRANGER.

And most headlines tell it nothing.

The system is called 360Brew.

 

It doesn't just read your post.

It reads your profile, your last posts,

and the reader's history.

 

Then it asks one question:

"Who is this person an expert for?"

 

No clear answer?

No stranger reach.

 

That matters more than ever.

 

Per 2026 algorithm studies, only ~31%

of a LinkedIn feed comes from people you follow.

 

The other ~69% is interest-based.

Strangers. Your future clients.

 

Two more numbers worth knowing:

 

→ 8 on-topic posts out of 10 beat 6 out of 10

by roughly 30% in reach.

 

→ Your profile now counts as proof.

If your headline says "Helping people grow,"

the AI can't place you anywhere.

 

So posting more won't save you.

 

→ Rewrite your headline:

"I help [who] get [result]."

 

→ Make your About and banner say the same thing.

 

→ Keep 8 of every 10 posts on that one problem.

 

(Yes, it feels boring.

Boring is how the AI learns you.)

 

Being known for one thing

beats being liked for ten.

 

Paste your headline in the comments.

I'll tell you what LinkedIn probably thinks you do.

Your headline is your positioning, not just a job title. Clarity wins. That's the real game.🙌