A clean and modern social media campaign created for a skincare brand. I developed the visual dir...

A clean and modern social media campaign created for a skincare brand. I developed the visual dir...A clean and modern social media campaign created for a skincare brand. I developed the visual dir...

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Alina Gordienko

• Aug 21

A clean and modern social media campaign created for a skincare brand. I developed the visual direction, promotional layouts and social media graphics with a focus on consistency, clear communication and an elegant brand aesthetic.

Mayank Lulla

• Aug 21

Same brand. Same product line. Two completely different moods.

I designed two hero sections — same layout structure, same goal, but each one built around a different product in the line:

🅰️ — warm, golden, cozy. Feels like something you'd reach for in winter. 🅱️ — sage green, mirrored layout, clean and minimal. Feels more clinical, more "skincare-routine" than "self-care ritual."

Both use real ingredient-driven color palettes (not random brand colors) and floating product badges instead of a wall of text.

Which one would make you stop scrolling and actually click "Shop Now" — A or B? Drop your pick below, curious which mood wins.

Web Design Web Development Contra

5 voted

36%

9 voted

64%

14 votes

Closed

Leena | UI/UX & Product Design

• Aug 21

A would probably stop my scroll first, but B feels more believable for skincare. I’d actually be curious which one converts better, because the one that grabs attention isn’t always the one that feels most trustworthy 👀