This independent research project explores factors that can influence Nigerian consumers when dis...

This independent research project explores factors that can influence Nigerian consumers when dis...This independent research project explores factors that can influence Nigerian consumers when dis...

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Marvelous Edobor

• Aug 25

This independent research project explores factors that can influence Nigerian consumers when discovering and purchasing fashion, beauty, cosmetics, and lifestyle products. I focused on consumer preferences, purchasing motivations, brand trust, social-media influence, and price sensitivity.

Brand Strategy ChatGPT

Jakaria Mahmud

• Aug 26

A fintech brand shouldn’t just look modern. It should make people feel confident moving money. For My Pa, we built a bold, human-centered brand identity designed to make finance feel simpler, more approachable, and memorable.

From the distinctive wordmark and vibrant color system to typography and digital/social applications, every detail was created to build recognition, trust, and a stronger digital presence.

A brand system designed not just to look good, but to position the business, connect with people, and scale across digital touchpoints.

Brand Identity • Fintech Branding • Visual Identity • Digital Branding

#BrandIdentity #FintechBranding #BrandStrategy #VisualIdentity #Fintech #BrandDesign #DigitalBranding #UXUI #SocialMediaDesign #Branding