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I created a more conversion-focused Meta ad for Christopher Ward using trywilow.com. The ad is intended to support an influencer video.
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A promo video should do more than look good. It should make the product feel clear, engaging, and worth exploring.
For this project, I focused on strong visuals, smooth motion, and UI animation that keeps the story moving without getting in the way.
Simple idea. Strong execution.
The restrained motion is doing the storytelling herethe UI state changes keep the promo legible while the device framing gives it a tangible, product-like feel.
The low-poly scene already has a strong sense of place, and the 60fps browser target makes the interaction feel ambitious in the best way. I especially like how the restrained palette lets the “Explore the Silo” typography lead the experience.
Built this over a weekend as an experiment with AI-assisted design and development.
Duo Case is an absurd concept for turning two iPhones into a very unofficial foldable iPhone. The goal was to see how far AI could accelerate the process while keeping creative direction, design decisions and final execution in human hands.
A weekend build that looks this polished is wild. Where did AI actually save you the most time here, the concepting or the production grind?