I only started being more active on Contra recently, so this is less of a re-introduction and more of a fresh one — Hi, I'm Keke, a freelance designer, illustrator, and food lover 🍅

I specialize in branding and web design (Framer & Webflow are my go-tos, though I work with Wordpress too), and I'm particularly passionate about food brands (unsurprisingly!). As someone who grew up in Asia and now lives in Europe, I also love working with brands that bridge cultures and celebrate cross-cultural stories.

2025 was actually my first year freelancing, so I made this showreel to reflect on the journey. For me, it was a year of "slowly starting up from pause" after being laid off in 2024. Here's hoping 2026 will be a year of bigger strides — or maybe even breaking into a run! 🏃‍♀️‍➡️