Recent work on MAE - Visual identity

The motion blur on the figures gives the orange-to-blue gradient a reason to be there, and the small star mark stays readable on both the cheek and the shirt. Did the star come first as a standalone mark, or did it grow out of the photography direction?

Katy Sander and I joined forces to trap a demon and bind it to the Mac notch. He wasn’t happy about it. But he’s just as helpful as the other agents, and a lot funnier.

Meet Notchling. Hand-drawn, then vectorized and rigged in Rive. All animations, state machines, and timelines were built using the CLI, along with the ElevenLabs and Claude integrations that bring him to life in the final Swift package.

a demon trapped in the notch is SUCH a good concept,, the rive state machines must have been a puzzle