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I’ve been exploring a visual direction for a wellness platform VitaTale that moves away from the usual soft pastels, green shades and earthy tones.
Using Midjourney, Figma, and Substance 3D, I experimented with something more vibrant and expressive, while still keeping that sense of comfort and wellbeing. Wellness can feel natural without being faint, it can also express vitality and energy.
Let me know what you think.
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