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I led the creative vision for FX’s Clipped: Courtside Club, developing a narrative-driven installation that reimagined the drama surrounding the LA Clippers through sound, space, and storytelling.
Visitors moved through scenes that blended archival audio, visual art, and set design, which culminated in a courtside photo experience and show-branded keepsakes.
Part spectacle, part social commentary, the activation turned controversy into conversation, sparking media coverage and fan buzz ahead of the series premiere.
Featured in BizBash, Event Marketer, FOX LA, and LA Chronicles.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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SERVE — Tennis Courtwear Landing Page 🎾
SERVE is a bold landing page concept for a contemporary tennis and courtwear brand built around performance, style, and attitude.
The goal was to move away from the traditional clean, minimal sportswear aesthetic and create something with more energy and personality. Deep court blue, electric tennis yellow, oversized typography, and layered photography give the experience a strong editorial feel.
Special attention was given to:
• a hero composition built around the tennis racket and athlete
• oversized typography that feels energetic and campaign-driven
• electric yellow accents inspired by the tennis ball 🎾
• layered photography and graphic elements that create depth
• a strong CTA for the SS/26 collection
• social and community elements that make the brand feel active
• a simplified mobile composition that keeps the same visual impact
• a clean mobile menu that contrasts with the expressive hero
The result is a high-energy digital experience that blends sports performance with fashion-forward art direction.
Looking to create a bold website for your sports, fashion, or lifestyle brand? Let’s build something people remember ⚡
A multidisciplinary design studio focused on crafting thoughtful, minimal, and strategic brand identities for modern businesses. The objective was to build a refined and timeless visual system that reflects clarity, structure, and creative precision.
The identity is built around the concept of “Septem” (seven), symbolizing balance, harmony, and completeness. This idea is translated into a modular design language that allows flexibility while maintaining consistency across all brand touchpoints. The typography is kept clean and contemporary, reinforcing the studio’s design-led thinking and attention to detail.
Love how consistent this feels across every touchpoint. Clean, bold, and really well put together.
Every design project I work on starts with strategy.
Before logos, colors or typography, I want to understand the business, the audience, the positioning and what the brand actually needs to communicate.
Because I don’t want to make design decisions based on what simply looks good.
I want to know why it should look that way.
🙌 Strategy gives me that answer.
